We live in an on-demand world. Everything we do needs to fit our schedule. This is the main reason why messaging/email became so popular – because we can control when and where we want to reply.
The “Uber for X” model became so popular, there is Uber for pizza, Uber for cleaning, even Uber for bodyguards.
One of the situations I really do need an Uber, I barely find one on the marked: shop assistants!
Imagine, going into a large shop (In Austria we have OBI, but size wise you can compare it to Tesco or Wallmart). You either have a question or try to find something specific. As there is a limitation on what you can do in brick & mortar stores these days, you will be looking for a clerk / shop assistant to actually help you. In large shops (but also smaller ones) finding somebody is tough. They cut down on staff to save costs, and if you find somebody, they might already be occupied.
An Uber type of model would really benefit these customers and would take the hustle out of the equation. Happy customers = returning customers.
This is a nice B2B business model which companies might be happy to pay for. The advantages are broad: of course – happy customers, higher staff productivity, insights into staff effectiveness & optimisation opportunities, meaning also saving money. Imagine knowing where and when your customers have troubles or questions. You can actually start optimising your store much more effectively by changing placements, place more information, better copy and much more.
Building an Uber App is not the challenge nowadays. But integrating it into a shop ecosystem is not an easy task.
Let me know what you think below in the comment section! 🙂